November 2005 Tourism Report
Nelson County Department of Economic Development and Tourism
November 2005 Report
Tourism Update
Projects
Staff is assisting at the Rockfish Gap (Afton)
Visitor Center on Fridays and Saturdays Saunders Brother
Orchard is supplying peaches and apples
Working with Amherst County and Lynchburg on the August 2007 Dixie Youth Sports event
Working with Virginia Tourism Corporation on Travel South February 2006 Showcase (Richmond)
Developing a framework for the 2007 Nelson County Bicentennial
Working with Explore Nelson Wine on marketing to Wintergreen Resort
Planning Jamestown 2007 events
Working with Lynchburg CVB and 7 other localities on a tourism attraction passport program
Marketing and Promotion
15 media leads distributed to Nelson County tourism businesses
Promoted Virginia Corporation Canadian Savings program
Nominated attractions for Virginia Field Trips Magazine
Working with 2007 AAA TourBook for tourism listings
Southern Living staff visited Dickie Brothers Orchard for a September 2006 article
Wintergreen Winery wines will be honored at a
reception at Capitol Hill for the Congressional Wine Caucus and others
Montebello Fish Hatchery
716 paid visitors in October 2005
Meetings
October 3 Virginia Society of Association Executives tradeshow with Lynchburg Tourism
October 12 Charlottesville-Albemarle Convention and Visitors Bureau
October 28 Virginia Tourism Corporation Fall Caucus
Tourism Statistics
October
2005 YTD 2005 October
2004 YTD 2004
Phone 334
3,056
149
1,680
Internet 72,447
553,970
46,775 177,975
Walk In 1,569
11,224
1609
10,691
Taxes September 2005 YTD
2005 September 2004 YTD
2004
Lodging $15,275
134,533
14,419
145,104
Meals $41,030
359,442
40,081
372,203
Media Coverage
Nelson County Times, News Advance, Daily Progress, News Virginian,
magazines Column Inches 1,152
Number of articles - 40
Average open rate is $23.67 per column inch for regional papers
Nelson County received $27,268 in advertising through print media sources
Economic Development Update
Projects
www.nelsoncounty.com now has a geographic cluster map counter on the home page
Nomination for Friends of the Rockfish stream restoration project resulted in award from Scenic Virginia
Facilitating the Nellysford Planning process the second community meeting is planned for November 22, 2005
Facilitating Schuyler historic district project first community
meeting was held 9/21; survey work was completed on schedule
Managing Lovingston Revitalization planning grant project
transportation enhancement fund application was submitted November 1,
1005
Marketing Small Business Development Center seminars and coordinating monthly onsite sessions
Working on the online business directory (800 of the 1100 business license holders now in the system)
Working with the Economic Development Authority on broadband initiatives and business retention visits
Working with Wintergreen Resort to change the GSA per diem
Meetings
October 3 Virginia Society of Association Executives tradeshow with Lynchburg Tourism
October 4 Lovingston Revitalization Project Management Team meeting
October 6 Virginia Piedmont Technology Council conference
October 11 Commonwealth Transportation Board
October 12 Charlottesville-Albemarle Convention and Visitors Bureau
October 13 new business prospect
October 14 Virginia Business Review
October 17 Central Virginia Small Business Development Center Advisory Council
October 20 Region 2000 Technology Council seminar
October 20 public meeting for the Blue Ridge Tunnel project
October 24-25 Virginia Rural Leadership Conference
October 27 Center for Innovative Technology workshop
October 28 Virginia Tourism Corporation Fall Caucus
Recruitment and Retention
Working with 3 new prospects and 1 ongoing relationship