January 2007 Economic Development Monthly Report

Nelson County Department of Economic Development and Tourism
January 2007 Report

Economic Development Update

Project
•    Facilitating the marketing and branding strategy – onsite meeting is December 20-22, 2006
•    Submitted application for Dept. of Housing and Community Development Rural Broadband grant application
•    Working with the prospective buyer for the Callohill property
•    Coordinating the 2007 bicentennial celebration marketing efforts

December Meetings
December 5 – Community Development Block Grant workshop
December 7 – Albemarle County Economic Development
December 12 – Bicentennial Committee
December 13 – Central Virginia Electric Cooperative
December 14 –Charlottesville-Albemarle Convention and Visitors Bureau
December 15 – Thomas Jefferson Partnership for Economic Development
December 19 – Nelson County Veterans Celebration
December 20-22 – Branding and Marketing

Recruitment and Retention
Working with 2 new prospects and 4 ongoing relationships


Tourism Update
Projects
•    Contributed to Virginia Tourism Corporation Low Down will focus on major anniversaries in 2007
•    Submitted culinary events to Virginia.org

Tourism Statistics
                    Fiscal                    Fiscal
December 2006    YTD 2007    December 2005    YTD 2006
Phone        328            2,099        176            1,628
Internet     137,548        797,285    50,207        351,589
Walk In    769            6,595        483            6,971
    
Taxes        November 2006    YTD 2006    November 2005    YTD 2005    
Lodging    $14,385        121,447    11,568        77,003
Meals        $33,331        213,913    32,235        194,965

Media Coverage
Nelson County Times, News Advance, Daily Progress, News Virginian, magazines    Column Inches – 7,906 334  Number of articles -  17
Average open rate is $23.67 per column inch for regional papers –
Nelson County received $ in advertising through print media sources.



Logo of Nelson County, Virginia